Like most of us, I receive a lot of junk email. I was cleaning out my inbox and came across a JV partner request for a product not yet released. Curious I went by and checked out the site and saw this header.
Now, I can appreciate a minimalist layout as much as the next guy, but at first glance the measuring tape is the only thing suggesting weight loss. And I didn’t get the whole Indiana Jones theme either.
Hey, I love the attempt to use the Indiana Jones theme idea, but to me, it doesn’t really go with plain. (I’m not all that convinced it goes with weight loss either, but that’s a whole other can of worms). When I imagine finding the holy grail of weight loss products it suggests a medieval theme rich with tapestries and ornamental lettering, but that’s just me.
Anyway, using the same items I dressed it up a bit here.
Just changing the background color and fixing the lettering makes a big difference.
What do you think? I’d appreciate your comments.
Roy
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